Hand-lettering for the handmade goodies.
A wobbly and warm visual identity matches the soft and charming products she produces, from crochet scrunchies to Liberty fabric face masks. It’s fun letting my wobbly design side-of-brain take over for a little while. Taking a less common approach with pastel colours and rounded letterforms, it’s visual appearance reflecting the brand owner perfectly.
Year2020ClientPetit PosieIndustryCraft & HandmadeOutcomeBranding